To take advantage of Amazon Author Page internal marketing, Self Publishers need to understand the author page rules for books and ebooks.
Author Central Marketing: There are many titles published in both Kindle and POD, but several do not show this critical detail on the Product Page. Because of this, you could be losing potential customers and sales.
Many authors don’t take advantage of or are not even aware that Amazon provides a free author page (Author Central), not just on their .com site, but on their International sites as well.
Most readers like to know more about their favorite authors. Amazon’s Author Central allows you to obtain easy access to your photo, biography, and bibliography to learn more about you and the books your have authored. With the new Kindle Paperwhite and Kindle Fire HD, learning about you and your writing is only 60 seconds away.